Club update: Letter to the fans
Our President Clint Rippon has penned the following letter to Williamstown members, sponsors, supporters and local community.
As a valued member of the Williamstown Football Club community, I would like to update you on the Club’s approach in responding to the ever-evolving COVID-19 virus.
As you are aware, the Federal, State and Territory governments have implemented a number of unprecedented shutdown measures to contain the spread of the virus. This has impacted our Club in the following ways;
- From a football perspective, the AFL has postponed the 2020 VFL and VFLW seasons until at least 31 May 2020, however our understanding is that this is only a target for a return, rather than a confirmed date.
- From a business perspective, the containment measures also include the shutdown of non-essential activities resulting in the Club’s external business activities ceasing for the foreseeable future.
Unfortunately, the duration of this situation is unknown, and our goal is to resume our full operations as soon as we possibly can.
As a result, the Board, in conjunction with our CEO Jason Reddick, has taken the necessary operational actions to ensure our Club survives this period of uncertainty. A comprehensive and exhaustive process was undertaken, and the difficult decision was made to adjust the Club’s operations and move to a reduced staffing structure. The Williamstown Football Club values our loyal staff, players and coaches, as they have all been integral in building the Club to what it is today, and we have made every effort to ensure our people remain well supported through to when our operations resume. These actions were vital to ensure we can emerge from this pandemic ready to resume our place in the VFL and VFLW competitions.
The Williamstown Football Club is in a much stronger overall financial position than many others, due to the hard work, planning and diligence that has governed our Club. However, that helps very little when our revenues have been so dramatically reduced.
The Club continues to receive membership and sponsorship revenue from loyal members of the Williamstown community pledging their support through this unprecedented crisis. To each of you our sincere thanks. Like the AFL clubs, our Club is also reviewing the membership implications for our 2020 season and we will provide more information on this in due course.
I would like to take this opportunity to reiterate that the Williamstown Football Club is a community based asset established in 1864, making it one of the oldest football clubs in Australia. We have a strong and dedicated Board and Executive Team that will continue to work tirelessly to ensure that when our Club returns to the field we will emerge stronger than ever before.
Please stay safe and well and look out for one another during these challenging times.